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The AI Counsel Code is here to keep you up to date on all the artificial intelligence legal issues arising in the modern business frontier. Host Maggie Welsh is a partner at Baker Botts and Co-chair of the AI Practice Group. With an engineering background and industry knowledge, she has focused her career on AI and intellectual property issues in the evolving tech sector.
The AI Counsel Code is here to keep you up to date on all the artificial intelligence legal issues arising in the modern business frontier. Host Maggie Welsh is a partner at Baker Botts and Co-chair of the AI Practice Group. With an engineering background and industry knowledge, she has focused her career on AI and intellectual property issues in the evolving tech sector.
Episodes

Sep 29, 2025
Lessons for Truthful AI Advertising
Sep 29, 2025
Sep 29, 2025
13 min
Maggie Welsh and Julie Albert expose “AI washing”—overstated or misleading AI marketing—and how the FTC, SEC, and NAD are ramping up enforcement. Drawing lessons from greenwashing, they unpack real risks, common red flags, and what regulators expect. Julie shares a compliance-ready framework to make truthful, substantiated AI claims that build trust, showcase real capabilities, and avoid penalties or competitor challenges.
